cABLE market power, pricing and bundling after the
telecommunications act of 1996:
EXPLORATIONS OF ANTI-CONSUMER, ANTICOMPETITIVE
PRACTICES
Power Point Presentation
November
2003
EXHIBIT 1:
NCTA’S CONSUMER SURPLUS ONLY ANALYSIS



Source: Wildman, Steven S., Assessing Quality Adjusted Changes in the Real Price of Basic Cable
Service, attached to Comments of the National Cable Telecommunications
Association, in Federal Communications Commission, In Re: The Annual Assessment of the Status of Competition in the
Market for the Delivery of Video Programming, MB Docket No. 03-172,
September 11, 2003, p. 13.
EXHIBIT 2:
CONSUMER SURPLUS IS THE TIP OF THE MARKET POWER ICEBERG
Surplus Before




Inefficiency Before
S1
![]()
![]()

D1
Wealth Transfer Before
MR1
EXHIBIT 3:
CHANGE IN CONSUMER SURPLUS ACROSS TIME WITH MARKET POWER
PERSISTING AND BOTH DEMAND AND COST SHIFTING
Surplus Before

![]()


Surplus After

Inefficiency
After
S2



![]()
![]()
Inefficiency Before


S1


D2
Wealth Transfer After
D1
Wealth Transfer Before
MR2
MR1

EXHIBIT 4:
CHANGE IN CONSUMER
SURPLUS ACROSS TIME WITH MARKET POWER PERSISTING AND BOTH DEMAND AND COST
SHIFTING
Excess Producer Surplus After
![]()
![]()
![]()

Excess Producer Surplus Before
EXHIBIT 5:
(Regression Coefficients, dummy variables)

Sources: Federal Communications Commission, Report on Cable Prices, April 4, 2002, Attachment D-1; General Accounting Office, Issues Related to Competition and Subscriber Rates in the Cable Television Industry, October 2003, Appendix IV, Table 3.
EXHIBIT 6: MARKET SEGMENTATION OF SERVICES BETWEEN
TECHNOLOGIES
Source: Federal Communications
Commission, In the Matter of Annual
Assessment of the Status of Competition in Markets for the Delivery of Video
Programming, Fifth Annual Report, December 23, 1998, Table B-7; Ninth
Annual Report, December 2002, Table Appendix B. High-Speed Services for Internet Access, June 2003,
Table2, 1 and 2; Local Telephone Competition: Status as of December 31, 2002,
June 2003, Tables 1, 13; NCTA, Overview 2003: Mid-Year, p. 1.
EXHIBIT 6:
THE PRICE OF HIGH-SPEED INTERNET SERVICE
Source: Calculated
by author from web site visits.
EXHIBIT 8:
INCREASING REVENUES
PER SUBSCRIBER

Source: Federal Communications Commission, In the Matter of Annual Assessment of the Status of Competition in Markets for the Delivery of Video Programming, Fifth Annual Report, December 23, 1998, Table B-7; Ninth Annual Report, December 2002, Table 4.
EXHIBIT 9:
OPERATING CASH FLOW
PER SUBSCRIBER

Source: Federal Communications Commission, Annual Assessment of the Status of
Competition in the Market for the Delivery of Video Programming, Ninth
Annual Report, p. 15; Seventh Annual Report, p. 102.
EXHIBIT 10: CHANGE IN SUBSCRIBERS, NETWORKS AND OPERATING COSTS:
1995-1998; 1998-2002

Sources: Federal
Communications Commission, Annual
Assessment of the Status of Competition in the Market for the Delivery of Video
Programming, Ninth Annual Report, p. 15; Seventh Annual Report; NCTA, Cable Pricing: Value and Cost,
May 2003.
EXHIBIT 11:
CUMULATIVE INCREASES
IN CASH FLOW PER SUBSCRIBER
FROM TRADITIONAL AND ADVANCED CABLE SERVICES
[Assuming 100% of operating cost increases are attributable to traditional video prior to 1999; 40% after 1999]

Source: Federal Communications Commission, In the Matter of Annual Assessment of the Status of Competition in Markets for the Delivery of Video Programming, Fifth Annual Report, December 23, 1998, Table B-7; Ninth Annual Report, December 2002, Table 4; Seventh Annual Report, p. 102.
EXHIBIT 12:
CUMULATIVE INCREASES
IN CASH FLOW PER SUBSCRIBER
FROM TRADITIONAL AND
ADVANCED CABLE SERVICES
[Assuming 100% of operating cost increases is attributable to traditional video prior to 1999; then historic growth rate plus $1 per subscriber increase each year after 1999]

Source: Federal Communications Commission, In the Matter of Annual Assessment of the Status of Competition in
Markets for the Delivery of Video Programming, Fifth Annual Report,
December 23, 1998, Table B-7; Ninth Annual Report, December 2002, Table 4;
Seventh Annual Report, p. 102.
EXHIBIT 13: GROWTH IN VIEWING VS. GROWTH IN SWITCHING

Source: For cable hours of viewing, Cable TV
Advertising, Weekly Viewing of Ad-Supported Cable per Cable Household, and
Source: NCTA, Steven S., Assessing
Quality Adjusted Changes in the Real Price of Basic Cable Service, attached
to Comments of the National Cable Telecommunications Association, in Federal
Communications Commission, In Re: The
Annual Assessment of the Status of Competition in the Market for the Delivery
of Video Programming, MB Docket No. 03-172, September 11, 2003, p. 12. For viewing hours Levy, Jonathan, Marcelino
Ford-Levine and Anne Levine, Broadcast Television: Survivor in a Sea of
Competition (Federal Communications Commission, OPP Working Paper,
September 2002), p. 62; Albararan, Alan and Angel Arrese, “Time and Media
Markets: An Introduction,” in Albararan and Arrese (Eds.), Time and Media
Markets (Mahwah: Lawrence Earlbaum Associates, 2003), p. 2.
EXHIBIT 14:
COST OF VIEWING, 1996
& 2003, WITH AND WITHOUT COMPETITION AND CONCENTRATION
Market Condition Viewing Monthly Cost/ Cost/
Hours Cost Viewing Viewing
Hour Hour
Nominal Real
1/1/96 Noncompetitive 23.4 $22.60 $.966 $.966
switching has
full value
1/1/03 with competition 34.7 35.32 1.0178 .865
1/1/03 with competition & 34.7 33.54 0.967 .822
without concentration
} 48.2
switching valued
˝ at the margin
BLS INCREASE (1/1/96 to 1/1/03) 48.5
Source: For hours of viewing, Cable TV Advertising, Weekly Viewing of Ad-Supported Cable per Cable Household, and Source: NCTA, Steven S., Assessing Quality Adjusted Changes in the Real Price of Basic Cable Service, attached to Comments of the National Cable Telecommunications Association, in Federal Communications Commission, In Re: The Annual Assessment of the Status of Competition in the Market for the Delivery of Video Programming, MB Docket No. 03-172, September 11, 2003, p. 12. Cable prices for noncompetitive systems from Federal Communications Commission, Report on Cable Prices, January 2, 1997, p. 12, May 7, 1999, p. 9; June 15, 2000, p. 9; Feb 14, 2001; 9; April 4, 2002, p. 8; July 8, 2003, p. 10; General Price increases from Bureau of Labor Statistics, Consumer Price Index.
EXHIBIT 15: LONG TERM PRICE TRENDS
EXCESS OF PRICE OVER COST HAS
GROWN
![]()
![]()
![]()

Source: Bureau of Labor
Statistics, CPI. Deregulated trend is a linear projections of January 1983-
April 1993, Competitive, unconcentrated from Exhibit 15.
EXHIBIT 16:
IMPLICIT DEMAND CURVE FOR ESPN

Source: Deutsche Bank, Walt Disney Company, October 27, 2003, p. 16.
EXHIBIT 17: WEALTH TRANSFER EQUALS CONSUMER SURPLUS FOR
ESPN
Dead Weight Loss Unbundled Demand Consumer Surplus Wealth Transfer
![]()
